Meet the Newest Admissions Factor - Informed Interest

Admission committees are now adding more school-specific essays to their applications as a way of measuring how high a student's interest is in attending their university, how serious they are about enrolling and how much time a student has spent determining if they are a good fit for that particular school. Expect to see more “quirky” essays related to a school's motto, traditions or a more thought-provoking topic.